Sales Tips Capabilities of Knock It! Pro: Awakening Your Prey-Drive
Hi, it's Zac Kerr here. Today, I'd like to take you into Coach Micheal Burt's riveting presentation titled "Activating the Whole Person: How to Activate your Prey-Drive" that took center-stage at D2DCon, the biggest door-to-door convention in Utah. Coach Burt started out as a basketball coach in Tennessee but has since transitioned into the world of personal and motivational coaching across the U.S. His unique approach, stemming from the belief that everyone in life needs a great coach, can be potentially game-changing in your sales process. Let's delve into some key takeaways from his talk that can make a huge difference in your selling potential this year.
What is 'Prey-Drive'?
According to Coach Burt, 'prey-drive' is the inherent instinct of a carnivore to find, pursue, and capture its prey. Applying that to sales, ask yourself: What am I pursuing? What do I want to become known for?
Three crucial components of Prey-Drive:
- Activation - Your switch is awakened, your curiosity is stirred for something more.
- Persistence - You stay consistent in your direction, showing up daily. Your reward lies in the pursuit of satisfying your 'prey-drive'.
- Intensity-Force - This is the ferocity, the power of your 'attack'.
What Feeds your 'Prey-Drive'?
Coach Burt puts forward the concept that "Everything feeds everything", or in other words, the concept of "Intentional congruence." The key idea is that your focus should always be on creating new money, meaning you can't lose sight of your target.
In the sales domain, it's crucial not to lose focus of why you're selling. The pursuit of potential sales is the satisfaction of your prey-drive, and closing those sales will provide you with the money to grow and develop as a salesperson and build a better business.
Five potential categories can activate your prey-drive:
- Competition
- Loss or fear of loss
- Inspiration from others
- Environment
- Exposure
Take time to discover what activates your prey-drive. Write it down, and remember it when the road gets tough.
Dealing with Uncertainty in Sales
At Knock It! Pro, we understand that predicting and controlling sales outcomes can be challenging, if not impossible. As Coach Burt reminded us that "selling is a game of probability." But there's always a science behind the actions of leads:
- 16% of the people you sell to will be open and interested in an idea you present.
- 34% will need to see it 3-7 more times to make a decision.
- Another 34% need to see it 7-15 times to be convinced.
- The remaining 16% will never be interested.
These statistics highlight the crucial role of being consistent and persistent with an activated prey-drive. It's equally important to remember that at Knock It! Pro, we've got your back in dealing with any rejections and handling your leads in a professional manner.
Avoid complacency, Strive for Greatness
"Complacency is gradually settling to a place of mediocrity." Using these components to activate your whole person and prey-drive will give you positive results in your sales and life motivation. It’s time to push yourself to achieve your full potential in pursuit of your prey-drive and steer clear of mediocrity.
If you're interested in learning more about optimizing your sales process, don't forget to visit the Knock It! Pro blog for more insightful content.
Remember, selling is not just a job, it's a game of prey-drive.
